Comedian and actor Bovi has gotten people talking online after a clip of him mimicking his colleague, Investor Sabinus, to the letter in a video went viral. In the trending video, Bovi spotted some of the most classic features of Mr Funny, from his signature blue shirt and black trousers to his gestures.
Majorly, Nigerians love to laugh, especially with the many foes that have befallen the country; thus, humor has been adopted as a coping mechanism.
Some 60 years ago, the commercialization of the comedy industry was non-existent. Today, it is the 3rd largest Entertainment industry in Nigeria (after Nollywood and Music), worth N50 billion annually.
Now in its third generation phase, the comedy industry has grown in recent years and amassed wealth - with some comedians earning below or up to 500 million Naira in endorsements and contracts both locally and internationally from brands like Globacom, MTN, Virgin Atlantic, Indomie, and Coca Cola (Taiwo, 2017; Augoye, 2017).
Rich Nigerian comedians have taken it a notch higher by hosting independent comedy shows and competitions in Nigeria and abroad. Such as Opa William's Nite of a Thousand Laughs brought many of the popular names in the industry, like Basket mouth and others.
Another example of comedy shows is "Basketmouth's Uncensored "(records N100 million annually (Vanguard, 2014)), AY's Open Mic Competition, and Ali Baba's Spontaneity Comedy Talent Hunt & January 1st event.
As the industry metamorphosis, many of these comedians or skit makers have gone digital and veered toward Nollywood production.
Reactions below:
@mrfunny1_: " baba na to leave this shirt for you o." @realwarripikin: "Oya cry that cry wey dey change to black and white." @sarkindariya: " oya cry that cry wey Dey change to black and white." @mcedopikin: "boss you don invest Investor investment oooo."
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